BRANDING PACKAGES

WHAT IS A BRANDING PACKAGE?

Elevating your business to a brand!

A well-established brand is usually represented by a variety of videos: a great IMAGE FILM to introduce the business behind the brand, several COMMERCIAL SPOTS to showcase the different products and/or services and a well-thought-out social media campaign composed of various MINI-VIDEOS (short product presentations, behind-the-scenes videos, interview, event teaser  etc...). 

A BRANDING PACKAGE offers your business the possibility to create a mapped-out brand identity that covers every representative aspect of your company. We take care of the video-based presentation of the entire brand which allows us to intelligently and creatively use the different video formats to provide a harmonizing and curated experience.

You decide if you want your brand to be modern, traditional, artistic, rational, rustic or technological - we will create a consistent BRANDING PACKAGE that provides your brand with credibility and professionalism.

A BRANDING PACKAGE helps you establish your brand by showing:

Your business - your philosophy - your unique features

A BRANDING PACKAGE is recommended for reviving your brand, introducing a new product or service line, developing new markets and/or creating a new brand identity. Our distinct cinematic style will give your brand a unique personality and help it stand out from the masses.

Stylistic, one of our biggest features is our creative elaboration of compelling stories that are smoothly integrated into every video. This is the most important way for your video to stand out from the competition. Instead of just blankly showing some nice images without context, a story is necessary for creating a smooth and interesting flow that helps to maintain the attention of your audience and create a cinematic mood and high-quality entertainment.

During every stage of our production process, we will keep you updated and involve you in our creative decision making, so you know at every point our vision for the final product. Your ability to influence the process is very important for us to ensure you are completely happy with the final results.

Redefined brand identity 

Covered for every occasion

Harmonic and curated presentation

Filmed and exported in 4K Resolution

OUR WORK PROCESS EXPLAINED!

1 - CONSULTING

Every project begins with us meeting with the client to gain a comprehensive understanding of their requirements, ideas and wishes. During the initial conversation, we will gather information about the content, the length, the complexity of the final product, the deadline of the project, the required technology, whether actors or models are required, and the overall budget of the project. Equally important, though: We want to come to a mutual understanding of the underlying ideas, the mood and emotions our clients want to convey.

A person taking notes during a meeting with clients
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2 - PRE-PRODUCTION

After having consulted with the client, we will create a concept for the video project. The size of the project corresponds directly to the number of the desired videos, their complexity and other demands (e.g. if working with actors is required). For this reason, we are not able to estimate across-the-board how much time is needed for this process.

After the entire branding package has been conceptualized, we will present the detailed production plan to the client. If required, we will interactively further fine-tune it to their vision. We will then organize all the different elements of the filming process, compose the team and fix the shooting dates.

3 - FILMING

Usually, the filming process is the shortest of all the production stages. The actual number of shooting days depends on the concept’s content and complexity and varies greatly.

The client can be present throughout the filming - even when their presence is not required. Whether a client chooses to stay on-site or not we will constantly update them on the process and decisions taken.

A Panasonic GH5 Camera with Cinelens
A computer screen with the Adobe Premiere Pro software for video editing

4 - POST-PRODUCTION

After all the necessary footage has been shot the video will be edited and fine-tuned to match and exceed your expectations. This stage consists of:

  • editing the footage
  • finding the perfect licensable music for your project
  • audio design, audio effects, voice-over mastering
  • colour correction and grading to give the video a high-quality look
  • VFX implementation (if requested)
  • finalizing and exporting the video for the requested platforms

5 - PREVIEW AND DELIVERY

After post-production, we will deliver a preview version of the final product to the client. The client can then review the film/s and communicate any changes to be made for the final versions.

The modified and finalized videos are delivered to the client in multiple formats via Cloud Storage.

""

1 - CONSULTING

Every project begins with us meeting with the client to gain a comprehensive understanding of their requirements, ideas and wishes. During the initial conversation, we will gather information about the content, the length, the complexity of the final product, the deadline of the project, the required technology, whether actors or models are required, and the overall budget of the project. Equally important, though: We want to come to a mutual understanding of the underlying ideas, the mood and emotions our clients want to convey.

A person taking notes during a meeting with clients

2 - PRE-PRODUCTION

After having consulted with the client, we will create a concept for the video project. The size of the project corresponds directly to the number of the desired videos, their complexity and other demands (e.g. if working with actors is required). For this reason, we are not able to estimate across-the-board how much time is needed for this process.

After the entire branding package has been conceptualized, we will present the detailed production plan to the client. If required, we will interactively further fine-tune it to their vision. We will then organize all the different elements of the filming process, compose the team and fix the shooting dates.

""

3 - FILMING

Usually, the filming process is the shortest of all the production stages. The actual number of shooting days depends on the concept’s content and complexity and varies greatly.

The client can be present throughout the filming - even when their presence is not required. Whether a client chooses to stay on-site or not we will constantly update them on the process and decisions taken.

A Panasonic GH5 Camera with Cinelens

4 - POST-PRODUCTION

After all the necessary footage has been shot the video will be edited and fine-tuned to match and exceed your expectations. This stage consists of:

  • editing the footage
  • finding the perfect licensable music for your project
  • audio design, audio effects, voice-over mastering
  • colour correction and grading to give the video a high-quality look
  • VFX implementation (if requested)
  • finalizing and exporting the video for the requested platforms
A computer screen with the Adobe Premiere Pro software for video editing

5 - PREVIEW AND DELIVERY

After post-production, we will deliver a preview version of the final product to the client. The client can then review the film/s and communicate any changes to be made for the final versions.

The modified and finalized videos are delivered to the client in multiple formats via Cloud Storage.

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Get in Touch and let's Start!

We are ready for your project!

For further information please contact us

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August-Bebel-Str. 17 - 08058 Zwickau - Germany

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